Neville’s posterous

The first-ever video advertisement will be published in a traditional paper magazine in September.

The video-in-print ads will appear in select copies of the US show business title Entertainment Weekly.

The slim-line screens - around the size of a mobile phone display - also have rechargeable batteries.

The chip technology used to store the video - described as similar to that used in singing greeting cards - is activated when the page is turned.

Each chip can hold up to 40 minutes of video.

The first clips will preview programmes from US TV network CBS and show adverts by the drinks company Pepsi.

A merging of analog and digital? Or, a life-support system for analog?

[...] Almost 30 percent of hiring managers said they were using Facebook to research new hires, according to new survey data from CareerBuilder—edging out the 26 percent that said they were using LinkedIn.

[...] The CareerBuilder survey also shows how quickly social network searches have become an integral part of the recruitment process: overall, nearly half (45 percent) of survey respondents said they were checking new hires’ social media profiles, up from just 22 percent last year. CareerBuilder polled over 2,600 hiring managers [in the USA] in June for the data.

No surprise but good to see some credible metrics. As the story also says, Facebook is where many people spend their time, but not only personal time. If I were a recruiter, I would definitely make use of Facebook to scan about potential hires, whatever job level.

I gotta get me one of these!

A company called Sweb Apps has just launched a new service which lets anyone build iPhone apps, even if you don't have a technical background. The service is aimed primarily at small to medium-sized businesses who don't have an in-house or on-call engineering team capable of developing mobile applications. Instead, using the Sweb Apps website, business owners can create their own iPhone application themselves in as little as five minutes, says the company.

A great idea. Making it as easy as this means literally anyone can have a go. The service does have some major limitations as noted in the RWW story, but it looks terrific.

...the Rebel's dethroning doesn't seem to indicate a major consumer shift away from professional-quality cameras. Rather, it's more of a shift in the battle among cellphone cameras, in favor of the iPhone, as well as a change in how people share digital photos. Apple's smart phone has outpaced the share of user uploads compared to other camera phones. The Nokia N95 holds a distant second, followed by a couple of BlackBerry models.

IPhone users are notoriously heavy consumers of mobile Internet -- in some cases, surpassing the amount of time they spend surfing the Web on their computers. That could mean they're apt to share the photos they take on more websites, rather than suggest that the phone's camera is supplanting more powerful devices.

This doesn't surprise me a bit. The iPhone camera is good for not much more than snaps, casual pics. But it's easy to do and probably easier to share the resulting pics.

All very good indeed, worth considering if you run WordPress. An additional 12th tip appeals to me - the one-time password plugin.

Great tips.

Interesting development from Six Apart. I don't see this copmpeting with micro-blogging tools like Twitter (or Identi.ca). I wonder how this will this sit alongside macro-blogging tools like Friendfeed and, for me at the moment, Posterous.

I still have my TypePad account.